Jordan Brand has made city shoes before, and most of them end up everywhere. A London pair turns up in Berlin, a Paris pair turns up in New York, and the city on the box stops meaning very much.
The Air Jordan 4 'London' is not doing that. It releases on 12 September 2026 and it is expected to stay in the United Kingdom, which changes what the shoe is for everyone outside it.
Air Jordan 4 'London'
Style code: IV6048-001
Colourway: Black/Red Bark-Dark Smoke Grey
Release date: 12 September 2026, United Kingdom
Shaggy Suede and an LDN Heel
Most of the upper is covered in shaggy dark grey suede, and that is the first thing you notice. The Jordan 4 usually arrives in smooth leather or tight nubuck, so a long, rough nap across the panels gives the shoe a texture it does not normally have. It also means this pair will not stay looking new for long, which some people will take as a reason to buy it and others as a reason not to.
Black fills the laces, the wings, the lining and most of the midsole. Lighter grey sits on the plastic eyelets and the mesh panels. A pale beige runs through the visible Air unit and into the heel section of the midsole, and that is the detail keeping the pair from reading as flat grey and black.
The rest is Red Bark, a stumpy rust brown rather than a bright red. It appears along the outsole edge, on the Jumpman on the tongue and on the Nike branding at the heel. The London connection is handled in one place only: LDN sits under the Nike Air logo on the heel. No flags, no landmarks, no city skyline printed anywhere. For a city shoe that is unusually restrained, and it is the reason this one will age better than most of them.
Why a UK Exclusive Matters
Jordan Brand announced a partnership with the London Lions basketball team recently. This shoe has not been officially tied to that deal, but the timing gives the release a second connection to the city.
The exclusivity is the part that changes the maths. A regional release with a limited run means that outside the United Kingdom there is no queue to join and no raffle to enter, because the shoe is not being sold there at all. For anyone in Germany, France, the Netherlands or Spain who wants a pair, the resale market is not one option among several, it is the only one.
It also puts this pair in an interesting position within the Jordan 4 year. The Air Jordan 4 'Bred' arrives at the end of November as the big one, and the 'London' is the opposite of it in every way: quieter, stranger in material, and far harder to get. You can see how it sits against everything else in the full Jordan 4 catalogue on KLEKT.
Air Jordan 4 'London' Release
The Air Jordan 4 'London' releases on 12 September 2026 through Nike and selected Jordan Brand retailers in the United Kingdom, in unisex sizing. The style code is IV6048-001 and the colourway is Black/Red Bark-Dark Smoke Grey.
Regional exclusives behave differently to general releases. The pairs that leave the country tend to move in the first week, while the shoe is still news, and then go quiet until people start looking for it again months later.
The Air Jordan 4 'London' is already on KLEKT. Keep an eye on the page as pairs start to appear, or list yours if you manage to get one on release day.
Check out the Air Jordan 4 'London' on KLEKT.
Images: Nike / Jordan Brand
