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Concepts Unveil a New Balance 327 Inspired by Cape Cod

  • 29th July 2020
Concepts x New Balance 327 Feature (1)-min
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Over the past few months, the New Balance 327 has asserted itself as one of the years best silhouettes. Inspired by 1970s New Balance runners, the sneaker is quietly taking over the sneaker world. Collaborations with the likes of Casablanca have certainly helped, bringing New Balance’s new kid on the block to a brand new audience of sneakerheads. Thankfully, it doesn’t look like the 327 is going away anytime soon. Now, Concepts has revealed a New Balance 327 collaboration inspired by Cape Cod.

For those not in the know, Cape Cod is the undisputed home of cranberries. The Cape Cod bogs are filled with cranberries throughout the spring and summer months, serving as the inspiration for Concepts New Balance 327. As you can probably already see from first glance, this 327 is predominantly red. Varying scarlet shades adorn suede and nylon, creating a well-balanced sneaker. Splashes of blue adorn the heel, insole and tongue, whilst a lime colour can be spotted on the midsole.

If you like the look of these Concepts New Balance 327s, you don’t have to wait too long to cop. The sneaker is set to drop on August 7th for €130. Check out the official images below and let us know if you’ll cop these New Balance.

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Image Source: Concepts

SHOP ALL NEW BALANCE NOW

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