Canadian label JJJJound is one of the hottest brands in fashion right now. The Montreal-based retailer and label have been making a lot of subtle noise over the past few years. Its collaborations with the likes of New Balance and Reebok have helped turn sneakerheads onto the brand’s minimalistic style. Having teased a collaboration earlier this year, JJJJound has now given us a first glimpse at its take on the iconic Reebok Classic.
With just one simple picture, JJJJound showed off its upcoming collaboration. Taking a very simple approach to this collab, JJJJound has shown that less is more. This Reebok Classic uses White mesh is contrasted by cream suede overlays, with a cream midsole and gum outsole. On the tongue, the usual Reebok label has been removed. Simple branding on the side indicates who the collab is by, with a simple “JJJJound” replacing the usual Reebok label.
If you’re looking for a summer-ready pair of Reebok Classics then look no further. Whilst there is no information on a release date just yet, we are optimistic that the sneaker will drop soon. Until then, check out the image below and let us know if you’ll pick these Reeboks up.
Image Source: JJJJound